• StrategyOne in 60 Seconds

    We are StrategyOne, an insight-driven market research firm owned by Edelman, the world’s largest public relations firm.

    We build client strategies by listening to the voice of the consumer, the expectations of stakeholders, and the narratives in the media and shortening the traditional feedback loop connecting businesses and consumers.

    Get to Know Us
  • The Next Generation of Media Measurement

    Tired of being saturated with too many reports? Overwhelmed with data and charts without context to help make sense of it all?

    SUNRISE™ clears the clutter and moves you towards real insight.

    With tools like Sunrise, measurement is no longer asking ‘how did we do?’ it’s answering ‘where are we going?

    Take a Closer Look     The Next Generation of Media Measurement
  • The State of Trust

    The 2012 Edelman Trust Barometer measures attitudes about the state of trust in business, government, NGOs, and media across 25 countries.

    Full results from the 2012 Edelman Trust Barometer are available by reading the Executive Summary or the Global Results Presentation.

    Additional insights can be found by visiting www.edelman.com/trust.

    Read More     The State of Trust
  • PluggedIN Communities

    Are you PluggedIN to your target audience?
  • Infographic: 2011 Capital Staffers Index

    This year marks the third year that StrategyOne has conducted the Edelman Capital Staffers Index.

    This global survey analyzes top trends in global public affairs and communications based on interviews with senior staffers from Washington, D.C., and other key capitals (Brussels, London, Paris, Berlin, Beijing, etc.). This year’s effort is the largest survey to-date including 542 staffers in 11 countries and covering North and South America, Europe and Asia…

    Read More     Infographic: 2011 Capital Staffers Index

As one of the leading global, insight-driven market research firms, StrategyOne helps its clients win in the marketplace of products and ideas by turning insights into action.

Latest Thinking

According to the latest Field to Fork study, more than half of U.S. grocery shoppers cite processed foods and chemicals in foods as the leading factors that have put our country’s food production p rocess on the wrong track...

Client Impact

For the past 3 years, StrategyOne research has been integral to the success of the annual Norton Cybercrime Report. This year, we transformed the research into the largest consumer survey on cybercrime in 24 countries...

Featured Solution

PluggedIN Communities is a division of StrategyOne, specializing in private, brand-customized market research online communities. Since 2006 we’ve built over 100+ communities with some of the world’s largest brands...

From the blog
Election Monitor: Obama Campaign Sets out to Define Romney

Friends, In the last 10 days, team Obama has gone on the offensive, using a two pronged issue strategy: one economic, and one social, that for about 48 hours put the Romney campaign on its heels. When a campaign moves this aggressively they are usually looking at polling that we don’t see, and that polling [...]

Read more from the blog
@strategyone
By Strategy One
StrategyOne Election Monitor: Obama Campaign Sets out to Define Romney http://t.co/WA9JYzGz

See who is tweeting about StrategyOne
StrategyOne Employees on Twitter